food | Clicks & Corks

Over time, a few readers over at Flora’s Table who seem to have been enjoying the food images that I make and publish in that blog have been asking that I write a post with a few pointers about food photography: today is the day for that. Bear in mind that what follows is not intended to be a comprehensive course on food photography, but just a reflection on some basic rules of photography that play an important role in making a good food photograph.

There is no magic, food is just one of the subjects of studio photography and food photography is still photography, so the same basic principles apply. As such, there are three main guiding criteria that everyone with an interest in food photography should focus on:

1. Composition
2. Lighting
3. Post-Processing

Let’s take a closer look at each of them.

1. Composition

Composition is an element that can literally make or break a photograph. A successful image, including one of a food item, needs to have a strong, clean, balanced composition or it will look flat and boring at best. Here are a few pointers as to how to tackle this aspect:

Devise a plan before your shoot: pre-visualize how you would like your image to look like and figure out what you need to accomplish your vision (in terms of props, lighting, background and focal length of your lens)
Set up well ahead of time, when you have no time pressure: the shoot should be set up according to your plan and your vision, with everything in place except the food you are going to photograph. Take a few test shots in the same light that you would use for the real thing and see how your image looks like through the lens you chose. Use this opportunity to find out what does not work and to move things around or change camera/lighting settings until you achieve a pleasing composition that conveys your vision. Add the actual food item to be photographed only when you are all set and ready to go, so when you photograph it, it is going to be perfectly fresh, in top condition
Although composition is subjective and should convey your own vision, there are a few “rules” that will generally make your image a stronger one, including the following:
- Less is more: keep your composition clean and simple;
- Compose in such a way that the main subject of your image is immediately obvious to everyone;
- Avoid blank space near the edges of your frame: make sure that your subject and other meaningful elements of your composition fill the frame in a balanced and pleasing way, making sure that you have a strong foreground, middle ground and background in your image;
- Very rarely does a subject that is in the smack center of your image look good (unless you are going for an extreme close-up where your subject fills the entire frame): try to create some more dynamism by for instance resorting to the rule of thirds, that is placing your main subject off center, near one of the corners of your frame, or positioning important elements in the frame along an imaginary diagonal line;
- Know your camera’s commands well and select a focal length and an aperture suitable for what you are trying to accomplish: do you want to achieve a compressed look with quite shallow a depth of field? Select a telephoto lens. Do you want to place a strong subject in the immediate foreground in the context of a wider scene with greater depth of field and a clearer sense of depth? Go for a wide angle lens. Do you want more depth of field? Select a smaller aperture (bigger f/stop number). Do you want only a narrow area in your image to be in sharp focus with the remainder being rendered as a soft blur? Pick a large aperture (smaller f/stop number). Every tool (i.e., your lenses) should be used for the purpose it is intended for and ultimately to realize your vision.

2. Lighting

Lighting is the essence of photography (the very word “photography” comes from Greek and means “writing with light“) and yet it is an often overlooked component in a photograph. Almost never will a photograph taken in bad light look good. Once again, here are a few things to bear in mind while you are planning for your shoot:

If you want to photograph using natural light, never set up in direct sunlight (you would end up with harsh, unattractive contrast) – prefer the light of an overcast day or light coming from a northern facing window or skylight, but be prepared to supplement it with some extra light source so as to avoid that the image looks too flat – also, be ready to use a tripod (especially if youintend to use a smaller aperture) as your shutter speed will likely be fairly slow, unless you crank up the ISO which however may end up in a noisy (as in, grainy) image
Stay away at all costs from your camera’s pop-up flash and never place a flash head directly onto your camera’s hot shoe as this arrangement would give you flat, unattractive front light: remember, photography (like painting) is the art of creating the illusion of a 3D object in a 2D medium, and the key to achieve that is creating visible, pleasing shadows in your image
In order to create visible shadows you need to ensure that your main light source (AKA your key light) is off axis with your camera: side lighting and backlighting are both effective ways to create shadows
Generally, in food photography you want to achieve soft shadows and stay away from harsh, unpleasant shadows. The way to do this is to use a large light source or, if you don’t have one, to make your light source as big as you can: remember, the bigger the light source, the softer the shadows it will cast. This is why photographing food (or making people portraits) in natural light on an overcast day is something appropriate: thanks to the cloud cover, the sky turns into a gigantic source of diffused, soft light. In the studio, soft light can be achieved in several ways: by using a light modifier, such as a soft box (essentially, a big diffuser) or an umbrella (a reflector) or (assuming you have white walls and ceiling) by bouncing the light of your flash head off a wall or the ceiling
If you need to open up a bit the shadows that you have created, so as to reduce the contrast and provide more detail in the parts of your image that are in the shadow, you should use a fill light, which is another light source coming from a different direction and with a lesser intensity than your key light (you don’t want to obliterate your shadows altogether, you only want to make them lighter): a second flash head at a weaker setting or a reflector that bounces some of the light coming from your key light back into the scene are both good solutions to achieve this (tip: some aluminum kitchen foil crumbled and then flattened out works fairly well as an improvised silver reflector)

3. Post-Processing

Neither in the “good ol’ days” of film-based photography nor in nowadays digital photography world will a great image come straight out of the camera. While the old GIGO rule still applies (Garbage In, Garbage Out – meaning, if you start out with a bad image, it will be very difficult that you may turn it into a good one in post-processing alone), even a very solid image out of the camera will require some extent of post processing to become a great photograph. A few tips:

Shoot RAW, not Jpeg: by shooting RAW you will retain the maximum flexibility on your files and will not have to live with choices irreversibly made by the camera – the possibility of changing your white balance into whatever light temperature you desire is by itself totally worth the choice of shooting RAW instead of Jpeg
Learn how to use at least the basic features of Photoshop (or whatever other image editing software of your choice): at a minimum, learn how to crop your image (should you need to); how to work with levels and curves and with the dodge/burn tool to control contrast and exposure; how to use the saturation and color balance commands to control color; how to effectively sharpen an image; and finally how to work with layers so every change you make can be reversed at a later time if need be
Generally, be subtle with your changes and only aim them at optimizing your image so as to extract all of its potential from that digital file and turn a good image into a great one.

That’s it! I hope the above may be of help or inspiration to some of you to push the envelope a little bit and try to apply all or some of the above tips to your own food photography and see what comes out of it. And especially, have fun in the process and experiment!

If you are interested in seeing more of my food images, feel free to check out my photography Web site.

As promised a while ago to Suzanne, the gracious author of food and cooking blog apuginthekitchen, in this post I will briefly go through the core foundations of food-wine pairing, providing an overview of the main criteria conceived and recommended by the Italian Sommelier Association (ISA). This should hopefully offer readers a few guidelines that they may consider trying out the next time they will need to pair a wine with food.

Our discussion about wine pairing will utilize certain of the concepts and terminology that we have gone through in the context of our overview of the ISA wine tasting protocol: if you are not familiar with it, consider reading that post before continuing on with this one.

The first step in the wine pairing process is to assess the food you intend to pair a wine with: in so doing, you should consider (and ideally write down) which of the following characteristics are present to a noticeable extent in your food:

Latent sweetness (this is that sweetish feel that you perceive eating such foods as bread, pasta, rice, potatoes, carrots, certain seafood such as shrimps or prawns, most ham, bacon, etc. – note, this is NOT the full-blown sweetness of a dessert)
Fatness (this refers to the presence of solid greases, such as in most cheeses, salame, hard-boiled egg yolk, etc.)
Tastiness (it is given by the presence of salt in a food, such as for instance in most cured meats, salame or cheeses)
Latent bitterness (it can be found in such foods as artichokes, raw spinach, radicchio, liver, grilled food, etc.)
Latent sourness (it is generally found in tomatoes, seafood marinated in lemon juice, salads with vinegar-based dressings, etc.)
Sweetness (typical of a dessert, honey or most fruits)
Aftertaste (meaning, whenever the flavor of the food tends to linger in your mouth after swallowing it – for instance, venison meat generally has a longer afterstate than veal meat)
Spiciness (this merely indicates the moderate use of spices in the preparation of the food, it does NOT indicate a “hot” food – examples are the use of saffron, curry, pepper, vanilla, etc. in foods like cured meats, risotto, desserts…)
Flavor (this indicates a noticeable, distinct flavor that is typical of a certain food or ingredient, such as in the case of blue cheese or goat cheese, salame, foods complemented by herbs, such as pesto sauce or butter and sage ravioli, coffee, cocoa…)
Juiciness (there are three types: (i) inherent, which is that of foods that have noticeable quantities of liquids in them, such as a fresh buffalo mozzarella or a meat cut cooked rare; (ii) due to the addition of liquids, such as a beef stew to which some kind of gravy or sauce was added, a brasato, etc.; and (iii) induced, which is that of salty or relatively dry foods, which cause abundant production of saliva in the mouth, such as in the case of a bit of aged Parmigiano Reggiano cheese)
Greasiness (caused by the presence of oil or other liquefied greases that is still noticeable in the mouth at the end of the preparation of the food, such as in a bruschetta, seafood salad, grilled sausage, etc.)
Structure (this depends on the complexity or the extent of elaboration of a food – for instance, a cracker with cheese or a bowl of white rice shall clearly be considered foods with little structure, while a dish of goulash or a Sacher torte shall be considered foods with significant structure)

Now, the core of the wine-food pairing criteria preached by the Italian Sommelier Association is that certain of the aforesaid qualities of a food (to the extent of course they are detectable to a noticeable extent in the food you want to identify a good wine pairing for) shall be paired by contrast with certain qualities of a wine (see below), while certain others of such food qualities shall instead be paired by association with the corresponding qualities in a wine.

Having said that, let’s now move on the second step and see specifically which qualities in a wine relate to the food qualities that we have listed above and how:

Food Quality		Wine Quality
(A) Pairings by Contrast
Latent sweetness	==>	Acidity

Fatness	==>	Effervescence or Minerality

Tastiness
Latent bitterness	==>	Smoothness
Latent sourness

Juiciness / Greasiness	==>	ABV or Tannicity (by contrast)
(B) Pairings by Association
Sweetness	==>	Sweetness

Spiciness / Flavor	==>	Intensity of nose/mouth flavor

Aftertaste	==>	Aftertaste or Finish

Wherever per the above guidelines a food quality presents an alternative in the choice of the related wine quality, structure of the food can often dictate which of the alternative wine qualities should be picked. So, for instance, in the case of the greasiness of a delicate seafood salad whose dressing is olive oil-based, the choice in the related wine quality should fall on a white wine with good ABV over a red wine with noticeable tannins, which would have a structure that would overwhelm the much simpler, more delicate structure of the seafood salad dish.

A few side notes on some “special situations“:

Very spicy (as in “hot”) food is very difficult to successfully pair: the best thing one can do is to pick a wine with plenty of smoothness and intensity in an effort to compensate, but if the food is too spicy, it will always overwhelm the wine
Particularly sour dishes are another challenge, such as in the case of salads with significant vinegar- or lemon-based dressings
Ice cream, gelato and sorbet are also tough pairings, because their cold nature makes taste buds even more susceptible to wine acidity, tannins or minerality – sometimes, the best bet is to pair them with a spirit (such as in the case of Granny Smith apple sorbet with Calvados or lemon sorbet with Vodka)

One last comment: the above guidelines are just that, guidelines that should offer you some pointers as to “which way to go” in your choices of which wines to pair with a certain food, but they are certainly not carved in stone, nor are they not meant to be breached now and then if you think there is good reason for it: ultimately, the bottom line is that whatever wine pairing you choose ends up being a pleasant one for your and your guests’ mouths!

Now have fun and experiment! 🙂